Not everyone loves pickles. This is something In Bed founder and director Pip Vassett has discovered since launching her new Pickle capsule collection.
“I am a pickle fan. I love preserves in general. What inspired me for this range was doing something really joyful and not safe at all,” Vassett tells Broadsheet.
“It can be polarising. We’ve certainly had quite a few ‘Do you do it in white?’ requests. Maybe we will one day, but I really wanted to do something that sparked conversation. I think that’s what a good meal is all about, right?”
The contentious homewares in question come from Vassett’s new pickle-green capsule collection, featuring linen napery (runners, tablecloths, napkins, placemats) plus aprons, tea towels and tote bags embroidered with vinegary preserve-adjacent motifs. Pretzels, eggcups and lemons feature, as does a nice morning cup of tea.
Produced from the 100 per cent European Flax- and Oeko-Tex-certified linen used across In Bed’s full collection, the Pickle range is also deeply, boldly, unavoidably green.
“To me the vibrant green mixed with the creamy contrast embroidery and edging feels a little bit Italian,” Vassett says. “I wanted the embroidery to feel really playful rather than too classic – hence our pretzels and boiled eggs.”
Since its start in 2013, In Bed has become known for dreamy neutrals and pastels across its range of luxe bedding, sleepwear and homewares. So does the Pickle collection signal a shift away from muted tones?
“We certainly have a few bright and bold colours launching this season along with the Pickle,” Vassett says. “There’s a magnificent cobalt blue in bedding planned for next month, and a bright, beautiful red in our alpaca throw.
“I think there’s room for both neutrals and brights, but I’m really enjoying bringing a lot of colour and character into the home right now.”
The Pickle capsule collection is strictly limited, and there are no plans to restock once sold out. Find the full range in stores and online, priced from $40 for an embroidered linen tea towel to $150 for a tablecloth.
